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Brand Guidelines Service

Brand Guidelines That Keep Your
Identity
Consistent.

Professional brand style guide design with logo usage rules, colour documentation, typography standards, and tone of voice — delivered as a polished PDF and editable source files.

  • Logo usage rules with clear space & minimum sizes
  • Colour, typography & imagery standards
  • Editable Figma/InDesign source files included
📅 Delivery from 3 days (Jul 6)
Brand Guidelines Service — Logo Usage Rules, Colour Palette Documentation, Typography Guidelines

Brand Guidelines Pricing.

Essential

Brand Guidelines
What's Included
  • Logo Usage Rules
  • Colour Palette Documentation
  • Typography Guidelines
  • Basic Do's & Don'ts
  • PDF Brand Guidelines Document
  • 1 Revision Round
$200 / document
📅 From 3 Days (Jul 6)
POPULAR

Comprehensive

Brand Guidelines
What's Included
  • Everything in Essential
  • Brand Voice & Tone Guide
  • Photography & Illustration Direction
  • Social Media Usage Guidelines
  • Stationery & Collateral Templates
  • Editable Figma/InDesign Source Files
  • 3 Revision Rounds
$500 / brand book
📅 From 5 Days (Jul 8)
Consistency at scale

Brand guidelines that everyone actually uses

Brand guidelines keep a brand consistent — when the team applying them is aligned. Combine guidelines with identity design, web design and content in a growth-partner plan so every asset stays on-brand.

Explore growth-partner plans →

What Are Brand Guidelines?

Brand guidelines — also called a brand style guide or brand standards document — are a definitive reference that explains how your brand should look, sound, and behave across every medium. From logo placement and colour usage to typography standards and photography direction, a brand guidelines document ensures that everyone who touches your brand presents it with the same level of professionalism and consistency.

Our brand guidelines design service takes your existing brand assets and organises them into a beautifully designed, easy-to-follow document. Whether you need a focused Essential guide covering logo rules, colours, and typography, or a Comprehensive brand book with voice and tone, social media guidelines, collateral templates, and editable source files, we deliver visual identity guidelines that protect your brand as it scales across teams, agencies, and markets.

How It Works

How Our Brand Guidelines Service Works

A simple 3-step process to get a professional brand style guide for your business.

01

Share Your Brand Assets

Upload your logo files, brand colours, fonts, imagery, and any existing brand materials. Tell us about your brand personality, target audience, and any specific guidelines you need documented.

Step 1 of 3
02

We Design Your Brand Book

Our designers organise your brand assets into a professionally designed brand guidelines document with clear rules, visual examples, do's and don'ts, and usage specifications for every element.

Step 2 of 3
03

Download Your Brand Guidelines

Receive your polished brand style guide as a PDF — plus editable Figma or InDesign source files with the Comprehensive plan — ready to share with your team, agencies, and partners.

Step 3 of 3

Stop Your Brand From Looking Inconsistent

Get professional brand guidelines that give every team member, freelancer, and agency a single source of truth for your visual identity.

Why It Matters

Why You Need Professional Brand Guidelines

Protect your brand identity and ensure consistency across every team, channel, and touchpoint.

Brand Protection

A brand standards document prevents misuse of your logo, colours, and typography — ensuring your visual identity stays intact whether applied by an in-house team, an external agency, or a print vendor.

Team Alignment

Brand guidelines give designers, marketers, and external partners a single source of truth — eliminating guesswork and ensuring every asset, from social posts to packaging, looks unmistakably on-brand.

Scalable Identity

As your business grows into new markets, channels, and partnerships, brand guidelines ensure your identity scales without dilution — keeping recognition and trust intact at every stage of growth.

Editable Source Files

The Comprehensive plan includes editable Figma and InDesign files so your brand book is a living document — easy to update as your visual identity evolves without redesigning from scratch.

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Get a Brand Book That Keeps You Consistent

Order professional brand guidelines and give your team a single source of truth for your visual identity.

Brand Guidelines FAQs

What are brand guidelines?
Brand guidelines are a comprehensive document that defines how your brand should be presented visually and verbally across every touchpoint. A brand style guide covers logo usage, colour palettes, typography, imagery direction, and tone of voice — ensuring everyone who works with your brand applies it consistently.
Why do I need a brand guidelines document?
Without a brand standards document, your brand identity fragments as different teams, freelancers, and agencies interpret your brand differently. Brand guidelines design eliminates guesswork, protects your visual identity, and ensures consistent presentation whether the asset is a social post, a pitch deck, or a billboard.
What is included in the Essential brand guidelines?
The Essential brand style guide includes logo usage rules with clear space and minimum size requirements, colour palette documentation with all colour codes, typography guidelines, basic do's and don'ts, and a professionally designed PDF brand guidelines document you can share with your team.
What does the Comprehensive plan add?
The Comprehensive brand guidelines service adds a brand voice and tone guide, photography and illustration direction, social media usage guidelines, stationery and collateral templates, and editable Figma or InDesign source files. It also includes 3 revision rounds instead of 1, giving you a complete brand book design.
Do you provide editable source files?
Yes. The Comprehensive plan includes editable source files in Figma and InDesign formats. This means your team or design agency can update the visual identity guidelines in the future without starting from scratch, keeping your brand standards document a living reference.
Can the brand guidelines include social media rules?
Absolutely. The Comprehensive brand guidelines design includes dedicated social media usage guidelines covering profile imagery, post templates, story dimensions, colour application on different platforms, and co-branding rules — so your brand looks consistent across Instagram, LinkedIn, Facebook, and beyond.
How long does it take to create brand guidelines?
The Essential brand style guide is typically delivered within 3 business days, while the Comprehensive brand book design takes around 5 business days. You will receive a notification when your brand guidelines document is ready to download from your dashboard.
Do I need a logo before ordering brand guidelines?
Yes. Brand guidelines document your existing brand assets — including your logo, colours, and fonts. If you don't have a logo yet, we recommend ordering our logo design service first, then following up with brand guidelines to codify the full visual identity.
What format are the brand guidelines delivered in?
The Essential plan delivers a professionally designed PDF brand guidelines document. The Comprehensive plan adds editable Figma and InDesign source files alongside the PDF, giving you full flexibility to update and extend your brand standards document as your brand evolves.
Can I use these brand guidelines with external agencies?
Yes — that is one of their primary purposes. A brand style guide ensures every external agency, freelancer, or printer applies your brand correctly. Share the PDF or source files with anyone who creates assets for your business, and they will have clear rules to follow.

Your Brand Needs a Rulebook.

Professional brand guidelines with logo usage rules, colour and typography documentation, voice and tone guidance, social media standards, and editable source files — so your brand stays consistent everywhere.

  • Logo usage rules with clear space & minimum sizes
  • Colour, typography & imagery standards documented
  • Brand voice & tone guide included
  • Editable Figma/InDesign source files
  • 100% satisfaction guarantee — or your money back
Book a Free Consultation First
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