Profitable
PPC Campaigns
on Google & Bing.
Google and Bing paid search campaigns that drive qualified traffic and conversions.
- Google Ads & Microsoft Advertising
- Search, Performance Max & Demand Gen
- Conversion tracking & GA4 setup
Pay-Per-Click Advertising (PPC) Pricing.
Starter
For small accounts
- 1 Google Ads account audit
- Up to 3 search campaigns
- Keyword research (200 terms)
- Conversion tracking setup
- Monthly performance report
Professional
For scaling accounts
- Google Ads + Microsoft Ads
- Up to 8 campaigns
- Performance Max + Search
- Negative keyword sculpting
- Bi-weekly optimisation
- Bid strategy management
- Dedicated PPC specialist
Premium
For multi-market spend
- Multi-market PPC programme
- Unlimited campaigns
- Performance Max, Search, Demand Gen
- Advanced audience layering
- Weekly optimisation cycles
- Custom Looker Studio dashboard
- Dedicated PPC strategist
- Quarterly strategy reviews
What Is Pay-Per-Click Advertising (PPC)?
Pay-Per-Click (PPC) advertising is the fastest way to put your brand in front of high-intent buyers actively searching on Google and Microsoft Bing. Unlike SEO, paid search delivers traffic the day a campaign goes live, with full control over keywords, geography, devices, audiences, budgets, and bids. Every click is measurable, every conversion is attributable, and every dollar of ad spend can be tied to revenue through proper conversion tracking and analytics.
Our PPC management service covers the full Google Ads stack — Search, Performance Max, Demand Gen, Display, YouTube, and remarketing — alongside Microsoft Advertising for Bing, Yahoo, and DuckDuckGo. We handle account structure, keyword research, ad copywriting, landing page recommendations, conversion tracking via GA4 and Google Tag Manager, audience building, bid strategy selection, and ongoing optimisation cycles.
Whether you need a fresh Google Ads audit, a brand-new account build, or ongoing PPC campaign management for an existing programme, our PPC specialists run experiments, sculpt negatives, refine match types, and report on ROAS so every campaign gets cheaper to run over time.
How Our Pay-Per-Click Advertising (PPC) Service Works
A simple 3-step process to deliver measurable results.
Audit & Strategy
We audit your existing account (or build from scratch), research keywords, study competitors, and define a measurable goal — leads, ROAS, or pipeline.
Build & Launch
Account structure, ad groups, ad copy, extensions, conversion tracking, audience signals, and bid strategy — all configured before launch.
Optimise & Scale
Weekly optimisation: search query mining, negative keywords, bid adjustments, ad copy tests, and budget reallocation toward what is working.
Stop Wasting Spend on Broad Match
Most accounts leak budget on irrelevant clicks. Tight match types, sculpted negatives, and clean conversion data turn a leaky account into a profitable acquisition channel.
Why You Need Professional Pay-Per-Click Advertising (PPC)
Specialist execution that turns pay-per-click advertising (ppc) into measurable revenue impact.
Google Ads & Microsoft Ads
Full-service management across Google Ads (Search, PMax, Demand Gen, Display, YouTube) and Microsoft Advertising (Bing, Yahoo, DuckDuckGo, AOL).
Conversion Tracking Done Right
GA4, Google Tag Manager, and offline conversion imports configured properly so every lead and sale is attributed to the campaign that earned it.
Smart Bidding & Audience Signals
Target ROAS, Maximise Conversions, and audience signals on Performance Max — driven by clean conversion data, not guesswork.
Transparent ROAS Reporting
Looker Studio dashboards showing spend, clicks, conversions, CPA, and ROAS by campaign, ad group, and keyword — refreshed daily.
More Services
Stop Wasting Spend on Broad Match
Google and Bing paid search campaigns that drive qualified traffic and conversions.
Pay-Per-Click Advertising (PPC) FAQs
High-Intent Clicks. Tracked Conversions. Profitable ROAS.
Google Ads and Microsoft Advertising managed end-to-end — keyword research, ad copy, conversion tracking, and weekly optimisation.
- Google Ads + Microsoft Advertising
- Performance Max & Search campaigns
- GA4 conversion tracking setup
- Weekly optimisation cycles
- Looker Studio reporting
No long-term commitment. Cancel anytime. 100% satisfaction guaranteed.